Purple Toning Shampoo for Blonde, Gray & Bleached Hair – Eliminates Brassiness, Boosts Shine

Neutralize Yellow and Orange Tones

Eliminate stubborn brassiness without compromising the shine and vibrance of your hair. Our purple shampoo effectively neutralizes yellow and orange tones, providing a cool-toned finish that restores your hair's natural beauty.

One-Step Solution for Fast Results

Tackle excessive brassiness and uneven tones in one easy step. Our purple shampoo is designed to neutralize yellow, orange, and brassy tones, ensuring a vibrant and healthy hair appearance. Use it once or twice a week for optimal results.

No Harsh Chemicals, Just Natural Ingredients

Unlike harsh dyes and chemicals, our purple shampoo is made with natural violet pigments and other ingredients that condition and hydrate your hair. It helps maintain vibrant hair color by reducing brassiness and ensuring smooth, soft, and healthy-looking hair.

Natural and Gentle on the Scalp

Crafted with blueberry and blackberry extracts, our formula is free from parabens and exceptionally gentle on the scalp. Say goodbye to brassiness while preserving the health and strength of your hair.

Compatible with All Hair Types

Our purple shampoo can be used alongside any hair care routine. Whether you use Just Nutritive Gray Hair Shampoo, Blonde Hair Shampoo, or your regular shampoo, our purple shampoo can be swapped in every few washes or once a week to achieve the best results. Follow our how-to-use guide for maximum effectiveness.